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New Research – Purple Documents

i) Cavill + Co – Di Marzio Sept 2015 – Consumer Trust and Skepticism

ii) Cavill + Co – Di Marzio December 2017 Switching Brands for a Cause

iii) Cavill + Co – Di Marzio December 2018 Boycott & Support

iv) Cavill + Co – Di Marzio April 2016 Attitudes to Corporates

v) Cavill + Co – Di Marzio April 2016 Attitudes to Corporates: Comments

Desk Research – Green Documents

1) Edelman Trust Barometer Australia 2019

2) Edelman Trust Barometer Australia top 10 summary 2019

3) Edelman Earned Brand study April 2017

4) Reputation Institute Global RepTrack 100 2018

5) Roy Morgan We’ve got it all wrong on Millennials July 2018

6) Nielsen Australian Millennial Report summary

7) Deloitte Millennial Survey 2018

8) State of Sustainable Business Survey BSR & Globescan 2017

9) Nielsen Australian Millennial Report March 2017

10) Australian Millennial Report 2018

11) KFC Youth Confidence Report 2018

12) KPMG The Road Ahead – Survey of CR reporting 2017

13) Reputation Index Global CSR Report Track 2017

14) Deloitte Trust Index – Banking 2018 IPSOS poll

15) Havas Vivendi Meaningful Brands 2019

16) Triple J Whats Up in Your World Youth Survey April 2018

17) Gumtree Second Hand Economy report 2018

Informative but Stats not used – Blue Documents

A) Euromonitor Intl Top 10 global consumer trends 2019

B) Edelman Earned Brand study 2018

C) Mintel Comperemedia + Omni Channel Trends 2016

D) Cone Communications CSR Report 2017

E) Catalist Acceleration of Purpose 2019

F) Deloitte Global Human Capital Trends 2018

G) CEO Activism Inside Comms & Marketing Weber Shandwick & KRC Research 2018

H) Carat Whitepaper Redefining Trust 2018

I) Impact Sustainability Groundwork Guidebook 2014

J) Accenture UN Global Compact Study 2016 infographic

K) Oxfam Even it Up 2018

L) The Korn Group Doing Good Edition

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If you would like to access the full report, please email: neer@thekorngroup.com.au

M) Nielsen millennials infographic 2017

N) Australian Unity Wellbeing Index 2018

O) Catalist Oct 2018 Issue Revolution Study USA

P) Giving infographic 2018

Q) BBMG GlobeScan BrandPurposeReport 2017

R) UN Global Compact Accenture Strategy CEO Study 2017

S) PWC Next Gen study 2017

T) ABL-Shareholder-Activism-Report

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