New Research – Purple Documents

i) Cavill + Co – Di Marzio Sept 2015 – Consumer Trust and Skepticism

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ii) Cavill + Co – Di Marzio December 2017 Switching Brands for a Cause

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iii) Cavill + Co – Di Marzio December 2018 Boycott & Support

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iv) Cavill + Co – Di Marzio April 2016 Attitudes to Corporates

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v) Cavill + Co – Di Marzio April 2016 Attitudes to Corporates: Comments

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Desk Research – Green Documents

1) Edelman Trust Barometer Australia 2019

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2) Edelman Trust Barometer Australia top 10 summary 2019

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3) Edelman Earned Brand study April 2017

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4) Reputation Institute Global RepTrack 100 2018

5) Roy Morgan We’ve got it all wrong on Millennials July 2018

6) Nielsen Australian Millennial Report summary

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7) Deloitte Millennial Survey 2018

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8) State of Sustainable Business Survey BSR & Globescan 2017

9) Nielsen Australian Millennial Report March 2017

10) Australian Millennial Report 2018

11) KFC Youth Confidence Report 2018

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12) KPMG The Road Ahead – Survey of CR reporting 2017

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13) Reputation Index Global CSR Report Track 2017

14) Deloitte Trust Index – Banking 2018 IPSOS poll

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15) Havas Vivendi Meaningful Brands 2019

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16) Triple J Whats Up in Your World Youth Survey April 2018

17) Gumtree Second Hand Economy report 2018

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Informative but Stats not used – Blue Documents

A) Euromonitor Intl Top 10 global consumer trends 2019

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B) Edelman Earned Brand study 2018

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C) Mintel Comperemedia + Omni Channel Trends 2016

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D) Cone Communications CSR Report 2017

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E) Catalist Acceleration of Purpose 2019

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F) Deloitte Global Human Capital Trends 2018

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G) CEO Activism Inside Comms & Marketing Weber Shandwick & KRC Research 2018

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H) Carat Whitepaper Redefining Trust 2018

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I) Impact Sustainability Groundwork Guidebook 2014

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J) Accenture UN Global Compact Study 2016 infographic

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K) Oxfam Even it Up 2018

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L) The Korn Group Doing Good Edition

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If you would like to access the full report, please email: neer@thekorngroup.com.au

M) Nielsen millennials infographic 2017

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N) Australian Unity Wellbeing Index 2018

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O) Catalist Oct 2018 Issue Revolution Study USA

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P) Giving infographic 2018

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Q) BBMG GlobeScan BrandPurposeReport 2017

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R) UN Global Compact Accenture Strategy CEO Study 2017

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S) PWC Next Gen study 2017

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T) ABL-Shareholder-Activism-Report

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