Image by Christopher Martin


HeartSmart® Toolkit ONLY Scholarship Application

The HeartSmart® PROGRAM is an 8-month training program that commences in June 2017.  It trains up an individual and organisation to prepare for & seek out corporate partners & sponsors.  It costs $10,000 + GST and includes the Toolkit and support from Cavill + Co (workshops).  As some Non-profits are not prepared to wait until 2017 to get stuck into the HeartSmart® process, we are providing an opportunity to purchase the Toolkit ONLY.  The Toolkit ONLY offer (as distinct from the PROGRAM) is the provision of the Toolkit with user-friendly Templates and access to online support materials ONLY.  So to be clear there is no workshop support from Cavill + Co or 1:1 time with Cavill + Co but this can be purchased if desired.

Additionally, as at 29 August 2016 a scholarship has been offered by Toolkit corporate partner Caltex Australia.  What this means is that the ONE winning organisation will be gifted the Toolkit ONLY and all that organisation has to pay is 5% (eg $250), so that you have some ‘skin in the game’.   So to flip the famous Einstein quote…. you put in the hard work and we and Caltex kick in the talent!

Genius is 5% talent and 95% pure hard work

Albert Einstein

Your progress will be reported to Caltex Australia, but you are not required to acknowledge Caltex Australia as a partner (eg this is a philanthropic gift to build the capacity of your organisation).

Please read the HeartSmart® PROGRAM brochure so that you are familiar with the program and process.


Closing date – Friday, 9th September 2016 at 5pm sharp!


The HeartSmart® process is amazing. It’s a rare combination of sophistication & simplicity, process combined with creativity, ensuring that we don’t undersell our name, goodwill or assets but also ensuring that we deliver tangible value to our corporate partners. Prior to this we were operating within a limited sponsorship model. Now we are approaching the corporate world with a partnership hand outstretched - understanding their motivations, needs and language, at the same time without compromising our values.

Dr Narelle Curtis, (former) PR & Development Manager, MCRI

The HeartSmart® process has given us the tools to seek Corporate Partnerships and the confidence to know that we can do it! We now know what our organisation is worth, it’s strengths and weaknesses, what we can offer to partners who support us and how together we can both achieve success!

Christine DiPetta, (former) National Red Nose Day Manager, SIDS and Kids® Australia

The HeartSmart® process enabled my team to secure corporate partnerships worth over $7m. The process is robust, rigorous and works

Dawn O’Neill, former CEO, Lifeline Australia

I look at corporate partnerships in a whole new way since starting my journey on the Cavill + Co HeartSmart® NPO Toolkit Program. You need to take the journey to see the potential. There are too many benefits of this program to state them all; however, the biggest thing that I have learnt through this process is to value our brand and to know the potential of what we have to offer a company. I feel prospective Corporate partners will see what a great asset they will have in partnering long term with a highly trained charity - thanks to having competed the HeartSmart® Program.

Lynda Inglis, (former) corporate development officer, Guide Dogs Victoria

Despite my skepticism at the beginning of the HeartSmart® process, I have been pleasantly surprised by some of the new approaches I have learnt in developing a corporate partnership model and more importantly identifying real prospects. As I had already had success as a corporate partnerships manager for large NPOs both here and in the UK, I was a little dubious about the value that the HeartSmart® training would provide for me. But as I have worked my way through the process I have certainly learnt a more systematic approach to preparing an organisation to be ready to approach potential corporate partners. Thank you very much for sharing your insights and knowledge.

Claire Paddison, formerly of Lifeline Gold Coast

Cavill + Co’s HeartSmart® process is Red Bull for your corporate partnerships strategy – it gives you the tools, thinking + confidence to attempt the seemingly impossible – and succeed

Brendan Maher, General Manager, RU OK?

The HeartSmart® NPO Toolkit is a truly unique and inspirational program. It has provided The Fred Hollows Foundation with the tools to create strong and sustainable corporate partnerships. Rarely do you find an experienced professional who is willing share such valuable knowledge. Hailey Cavill combines a sophisticated knowledge of the corporate sector with a passionate understanding of the not-for-profit sector. The Fred Hollows Foundation strongly recommends the HeartSmart® program to any NPO that is serious about investing in the world of corporate partnerships. Thank you, Hailey!

Penny Tribe, Senior Executive – Partnerships, the Fred Hollows Foundation