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Zoom Chat: Pivot to Social Purpose
November 25, 2020 @ 11:00 am - 12:00 pm AEDT
The research report ‘The Conscious Consumer Era Arrives’ reveals that almost half of Australians feel let down by corporates regarding their obligations to society and 2 in 3 Australians believe that corporates should be doing more to solve societal problems. Almost half of Australians say they will, in the coming year, switch from their normal brand to another brand if it supports a charity. Almost half!
And wouldn’t it be good to know WHICH CAUSES trigger switching behaviour – is it animals and conservation or human health?
Join me, Hailey Cavill-Jaspers, at an exclusive Zoom chat to discover all the statistics, insights and what it means for corporates.
This discussion is exclusively for professionals working within a corporate, company, brand or agency serving them. It is NOT for non-profitsREGISTER HERE