We help companies, brands and corporate Foundations invest in the right cause to ensure meaningful, measurable strategic outcomes. Whether you have a Foundation and are looking to review & refresh the structure or portfolio for greater social impact, we have a tried & tested process that gets you results, fast. Perhaps you’re a company or brand seeking a flagship partnership to reach new audiences, resonate with customers or bring your brand essence to life? We have a tried & tested process for that too.
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Over our 23 years in business we’ve witnessed enormous change. In the corporate sector, from pure philanthropy and chairman’s chequebook in the 90’s to staff volunteering, Cause Related Marketing (CRM) and sponsorship in the naughties through to Corporate Social Responsibility (CSR) and Shared value in recent times. We’ve seen consumer trust in corporations slide to an all time low and consumer skepticism at an all time high and a new generation of social entrepreneurs and activists in gen y and z. Change creates opportunity, if you’re willing to grab it.
When you engage Cavill + Co we bring 23 years of experience to enhance your thinking and strategy. Experience gained through working with leading companies such as Kmart, IAG, Disney, SEEK, News Corp, Vodafone, Contiki, Mondelez, Financial Service Council and many more.
Our flagship process HeartSmart® has spawned over 40 partnerships, 3 of which have won industry awards and many have lasted for 6, 9 and even 18 years! When you get a partnership right, companies stick with it.
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PURPOSE PAGE
HeartSmart® process
HeartSmart® is our 10 step process for seeking out and securing the perfect cause partner that achieves all your social and business objectives. It is a robust process that works.
We’ve implemented HeartSmart® for Vodafone Foundation, Financial Services Council, News Corp, Disney Australia and more recently Carman’s Kitchen, Mondelez Foundation, Bet Easy/AFL. Award winning partnerships for SEEK, Kellogg’s and Atari have arisen from this process.
DoGooding® campaign – the power of altruism
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WholeHeart
Cavill + Co’s WholeHeart process helps organisations that have an established community engagement structure (Program or Foundation) to refine, reconfigure and repackage the portfolio so that the activities are more focused, impactful and fully integrated and aligned to business strategy and goals.
We’ve done this for Vodafone Foundation, Australia Post, 4logik Alliance, Pfizer and Qantas and more recently Carman’s Muesli, Bet Easy, IAG Foundation and Kmart.
Infographics
In this age of information overload, piercing through the noise is vital. We’ve discovered that there are two things that cut through the clutter – good news stories and graphics. Visuals are processed 60,000 x faster than text & people remember 80% of what they see vs what they read (20%) or hear (10%), so the way we communicate CSR & Social Good is through infographics, not complex, long winded CSR reports.
We’ve done this for BetEasy & Mondelez to date.
Talking the Walk®2
Talking the Walk®2 is the ultimate guidebook for corporate & CSR communicators. How do organisations that are genuinely doing good demonstrate this and cut through the noise of scepticism, information overload and fake news? Scattergun philanthropy & tokenistic ticking-the-CSR-box are still rife, but for organisations doing genuinely good work…communication is often their downfall. This report helps you to get it right.
Revised edition coming March 2019.
Book in for a F2F Briefing in Sydney or Melbourne, attend a webinar or a bespoke briefing to your teams, or pre-order your book.
Consultancy
If you are already actively pursuing or partnering and require mentorship, advice, review or something else, we provide consultancy, minimum purchase is a day of our time. We’re process driven and creative, but most of all we bring 23 years of experience. We bring the WOW factor – Words of Wisdom. If you just want to tap into our expertise, involve us in think tanks, coach your charity partners to tell their story (Pitch coaching) or have us facilitate workshops, we’re game!
Provocative Speaker
Hailey will provoke, educate, inspire and entertain your audience. She speaks on the business case for partnering with a charity, how it’s so much more than ‘warm & fuzzies’. She shares her insights on CSR & Social Good communication based on her research report Talking the Walk®.
Her DoGooding® campaign which reveals the latest neuroscience proving that altruism is better than…SEX! Bringing real world experience and anecdotes from her successful business of 23 years’ standing and world travels, Hailey is an unscripted ‘natural’ who speaks with authority, humour & vitality on the topic that inspires her most – making a contribution to society.
Free Stuff
If you are new to corporate cause partnerships we have a range of free offerings to help you get inspired! Free webinars, free research, media articles and much more. We want you to be sure that this strategy is right for your organisation before you start investing time and money.
